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Re: None

Friday, 01/12/2007 10:36:42 AM

Friday, January 12, 2007 10:36:42 AM

Post# of 585
pick = LWAY - with DD below...

curret price = 8.55

16.9 million shares out, 52.6% insider ownership, only 4 mil float. Institutions only own 4% - so undiscovered and not widely followed.

Company has had a few forward splits and currently is buying back shares.

Announced increased distribution in October 2006 – very little market penetration to date – product could/should catch on and be distributed nationwide – why not worldwide. The sales potential is essentially limitless.

Most Recent Quarter Results:
- Total consolidated sales for the 4th quarter 2006 rose 52% to $7,895,000 from 2005.
- Total consolidated sales for 2006 are approximately $27,723,200, a 38% increase from 2005.
- Sales for 4th Quarter 2006 Rose 27% to $6,618,860 from 2005.

Lifeway acquired Helios Nutrition, a top competitor and producer of organic kefir, in late July for $3.8 million in cash and stock.

It's got a monopoly on Kefir - a yogurt alternative that has significantly more health benefits via pro-biotics.

Most people are aware of the need to replenish the body with the good bugs after using anti-biotics, doctors recommend it and if you've ever had kids, there can be serious consequences if these good bugs aren't replenished. It's one of the main reasons why yogurt is popular. Kefir taste is equal or better and the benefits are better = market potential as big as yogurt or better - which is eaten worldwide.

Kefir is a creamy, yogurt-like drink, available in 12 flavors at supermarkets nationwide, including Target, Kroger, Costco, Meijer, Whole Foods and Wild Oats. The company's products also include its Drinkable Yogurt and Farmer's Cheese brands, along with Basics Plus dietary supplements. Last year Lifeway launched ProBugs, an organic kefir line aimed at children.

Per company: About Lifeway Foods
Lifeway, recently named Fortune Small Business' 94th Fastest Growing Small Business, and one of only 20 companies to ever be named to the list three straight years in a row, is America's leading supplier of the cultured dairy product known as kefir, and now America's only supplier of Organic Kefir. Lifeway Kefir is a dairy beverage that contains Lifeway's exclusive 10 Live and Active probiotic cultures. While most regular yogurt only contains two or three of these "friendly" cultures, Lifeway kefir products offer more nutritional benefits. Lifeway offers 12 different flavors of its Kefir beverage, Organic Kefir and SoyTreat (a soy based kefir). Lifeway recently introduced a series of innovative new products such as pomegranate kefir, Greek-style kefir, a children's line of organic kefir products called ProBugs (TM) in a no-spill pouch in kid-friendly flavors like Orange Creamy Crawler and Sublime Slime Lime, and a line of organic whole milk kefir. Lifeway also produces a line of products marketed in US Hispanic communities, called La Fruta, Drinkable Yogurt (yogurt drinks distinct from kefir). In addition to its line of Kefir products, the company produces a variety of cheese products and recently introduced a line of organic pudding called It's Pudding!.




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