PR Newswire - February 01, 2007 09:36
NEWTON, N.C., Feb 01, 2007 /PRNewswire-FirstCall via COMTEX/ -- Dale Jarrett Racing Adventure, Inc. (OTC Bulletin Board: DJRT) announced today that 2006 saw revenue and profit records fall as the company experienced its best year ever. Although they are currently in the process of conducting their annual audit, preliminary figures show that the company made $2.1 million in revenues, exceeding all previous years and based upon preliminary numbers will realize a net profit and positive earnings for the first time in the company's history. They also topped their single quarter record with revenues of over $750,000 in the fourth quarter.
"This represents a critical milestone in the company's history," commented Tim Shannon, CEO. "It has taken the commitment of a lot of fine employees to build this company into what it is today. It has also taken a great product to generate the kind of customer loyalty that makes a business profitable. Still, reaching this goal is not the point for Dale Jarrett Racing Adventure; achieving profitability is simply an important step in our journey, but one that will allow us to begin to more aggressively pursue other opportunities that can strategically fit within our vision of delivering the finest quality entertainment oriented products and other related businesses while capitalizing on one of the most prestigious brand names in the racing industry. I like to think of this as the 'end' of our 'beginning' and the beginning of a new and even more exciting phase of growth for the company."
The 2007 schedule may be viewed by going to www.racingadventure.com.
The Dale Jarrett Racing Adventure provides lifetime experiences with all of the drama, thrills and excitement that driving your own authentic NASCAR Nextel Cup race car on a nationally renowned Superspeedway can deliver. We call it Full Throttle Living. The company books various dates during the year at NASCAR tracks across the country and customers can purchase packages ranging from a 3-lap ride to an 80-lap adventure weekend. Participants can achieve speeds of up to 165 mph at the Superspeedways and are allowed to pass and draft with other students. In order to reach these speeds safely an instructional session is provided to acquaint the student with the race car, safety precautions and the proper groove of the racetrack. DJRT was founded in 1998 and its shareholders include NASCAR Champions Dale and Ned Jarrett, as well as Dale's brother Glenn, Dale's son Jason, NASCAR driver Joe Nemechek and Green Bay Packers quarterback Brett Favre. More information is available by visiting www.racingadventure.com
Contact: Josh Carden, +1-888-467-2231 or Tim Shannon, +1-828-466-8837, Investor Relations for Dale Jarrett Racing Adventure, Inc.
This press release may contain forward-looking statements within the meaning of the Private Litigation Reform Act of 1995. Such forward-looking statements, particularly as related to the business plans of Dale Jarrett Racing Adventure, Inc. to gain market acceptance, are based on current expectations that involve a number of risks and uncertainties. Actual results may differ materially from the company's expectations and estimates.
SOURCE Dale Jarrett Racing Adventure, Inc.
Josh Carden, +1-888-467-2231 or Tim Shannon, +1-828-466-8837, Investor Relations for
Dale Jarrett Racing Adventure, Inc.
http://www.racingadventure.com/
Copyright (C) 2007 PR Newswire. All rights reserved
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